When you are conducting business, it’s important to know how your money comes and goes. One of the things I keep my eye on is what percentage of my total business I do in barter. Exactly what the ideal percentage is will vary and could be a good topic for another article. What I want… Continue reading Calculating the “real” percentage of business you conduct in barter
Barter Fanatic Blog, (2015). It takes time to barter. [online] Available at: http://barterfanatic.com/it-takes-time-to-barter/ [Accessed 23 Oct. 2015].
At the most basic level, barter is about making sure that two potential trade items/services are of relative equal value. You want to make sure you are comparing “apples to apples” and not “apples and oranges.” This not only means that both trade items should be the same price, but that they are both priced… Continue reading The value of MSRP in barter
“Bird-dogging” is an old salesman term that refers to paying a commission to your own customers when they refer business to you. I assume the term draws from the concept of a hunting dog pointing to a bird for you. I recently ran into a barter version of this that I thought was interesting. … Continue reading “Bird-dogging” with barter
The longer I’ve been bartering as a business strategy, the more I come to a conclusion that I don’t like: There are people who don’t understand barter, and they probably never will. They just don’t get it. It doesn’t matter how many times you explain it, what analogies you use, or how advantageous a particular… Continue reading People who just “don’t get” barter